Where fashion comes to life

Well-travelled models love it: La Via Serlas in St. Moritz. The shortest and highest luxury shopping street of the world offers an enormous range of high-profile brands. Similar to London or New York. The feeling is even better. Another plus is that your credit card can be collected within seconds from the safe of the luxury hotel. 

Fashion Events

The Badrutt’s Fashion Nights

Join us to celebrate luxury and style during this Winter season. With private openings coupled with unique in-store happenings, this exclusive event created for our guests invite each one to treat itself like a Prince or a Princess with a VIP experience in one of the luxury stores of the Via Serlas.